Meath County Council is asking motorists to reduce their speed in towns and urban areas, pointing to figures on how vehicle speed affects pedestrian survival.
In a road safety message published on its social media channels, the council said that if a pedestrian is hit by a vehicle travelling at 50km/h, the risk of fatal injury is 29%. At 30km/h, it said, that risk falls to 5%.
The council said that slowing down by even a few kilometres per hour in built-up areas can save lives, and urged drivers to take care and help keep roads safe for everyone.
The message was published under the heading "Slower Speeds, Safer Roads". The post as supplied does not refer to any specific location, new speed limit or enforcement measure in County Meath.